Gentlemen Grooming

Fadejai Pomade

https://www.fadejai.com/

Hong Kong has always been a melting pot of Eastern and Western culture, we love to transcribe commonly used English phonetically into our daily speech of Cantonese, case in point being bus, taxi, brake etc.

Fadejai represents the innovations and pioneering spirit in the 1960s, which paved the way for Hong Kong to emerge as the Pearl of the Orient.

In those days, whoever dared to rock a skin fade haircut embodied the courage to be extraordinary and not another brick in the wall.

Be True and Be Original are the ethos of Fadejai.

Born in Hong Kong and raised by barbers, we strive to curate sustainable grooming and lifestyle products for urban gentlemen.